In forming the company and seeking a name to describe opportunity partnered with passion, BlueRoad Ventures was an obvious and easy choice. Blue represents vast opportunities and Road is the path to get there. Passion is reflected in the Blue associated with the founders' alma matter, University of Kentucky.
Today BlueRoad Ventures is an alternative asset management and investment company with three distinct yet complementary areas of focus, including financial and accounting services, private equity, and real estate. We take a unique approach – with a multi-strategy platform, we leverage the synergies that exist across our complementary lines of business and areas of expertise to offer our partners customized and comprehensive solutions. We are a value-driven, straightforward, and trusted partner with deep operational, investment, accounting, and financial expertise.